Director of Sales and Marketing

Company: The Aspenwood Company
Location: Plano
Posted on: April 8, 2025

Job Description:

Are you an experienced professional with a passion for sales and marketing in the senior living industry? Do you thrive in a dynamic environment and enjoy leading a team to achieve excellence? This role offers the chance to make a significant impact by achieving and maintaining 100% occupancy and leading marketing and branding strategies. If this sounds like the role for you, we want to hear from you! Apply today and join a team that values dedication, leadership, and excellence.BENEFITS INCLUDE:401K with a 4% safe harbor matchPerks at Work- Discounted pricing on purchasesHoliday Pay including a Floating HolidayGenerous PTO that rolls over year over yearEmployee Assistance ProgramPaycheck AdvancesHealthcare optionsFinancial Hardship ProgramsCompassionate LeavePTO Cashout OptionPay Rate: $70k/yr.Location: Village on the Park PlanoESSENTIAL DUTIES AND RESPONSIBILITIES

• Attends daily stand-up and communicates the status of prospects.
• Manage expenditures to budget. Analyze and report on variances. Maintain professional attitude and appearance at all times.
• Manages and provides guidance to any subordinates such as Move-In Coordinator or Business Development, when needed.
• Conduct tours for prospective residents and their families.
• Follow-up promptly on leads from all sources.
• Ensure Customer Relationship Management database contains the most up-to-date information at all times.
• Employ the Sherpa Methodology and tools.
• Provide Executive Director with documents and information necessary to complete leasing signing appointments.
• Participate in marketing events internally and externally.
• Attend and assist with Director's Specials.
• Partner with internal resources to ensure all areas support the sales and marketing process including first impression and dining experience.
• Coordinate with internal resources including plant operations, life enrichment, and dining services to achieve success and satisfaction from event attendees.
• Participate in the Manager on Duty (MOD) rotation.
• Conduct job responsibilities in accordance with the Company's Code of Business Conduct, appropriate professional standards, and applicable state/federal laws.
• Serve as a member of the community's emergency response team.
• Be available to meet with prospective residents during normal operating hours, evenings, and weekends as needed.
• Maintain a professional appearance and good personal hygiene per company policies.
• Coordinate multiple tasks with competing priorities and deadlines. Identify and evaluate problems and possible causes to determine root causes and impacts.
• Promote engagement and superior customer services with prospective residents, current residents, resident guests, and other persons. Possess the ability to deal tactfully with all situations. Open-minded with the ability to listen to others.
• Participate in outside professional networking events.
• Provide follow-up with prospects including home visits.
• Participate in organization-wide sales training.
• Perform other duties as assigned.MINIMUM REQUIREMENTS
  • Bachelor's degree in sales and marketing, business, or related field or equivalent experience.
  • Minimum of 2 years' experience with sales management in senior living or related field.
  • Demonstrated critical thinking, financial judgment, and decision-making skills.
  • Demonstrated success in sales of senior living or other multi-unit environments.
  • Strong leadership and team-building skills. Organizational and time management skills. Excellent hospitality skills.
  • Ability to maintain customer relationship systems and employ the data to meet budgeted occupancy goals.
  • Working knowledge of computer programs including Microsoft PowerPoint, Word, Excel, Outlook, Yardi a plus.
  • Flexibility with changing priorities and able to communicate in a diplomatic and professional manner.
  • Flexible hours, shifts, and days available to work.
  • Reliable transportation to and from work, including for company events or home visits.EOE/M/F/D/V
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Keywords: The Aspenwood Company, Tyler , Director of Sales and Marketing, Executive , Plano, Texas